VINI Bulgarian Wines Gain Market Share in the U.S. with 35% Sales Increase in 2010

SONOMA, CA VINI, the best-selling Bulgarian wines in the America continue to gain notoriety with exceptional scores from prominent critics. A recent review in The Tasting Panel Magazine scored 91 points for the VINI Merlot, 2008 Thracian Valley while Wine Enthusiast Magazine bestowed a “Best Buy” recommendation and 86 points for the VINI Cabernet Sauvignon, 2008 Thracian Valley. Robert M. Parker, Jr’s Wine Advocate has also recently praised the entire VINI line. These ratings are representative of the growing trend toward high quality value-priced wines from Bulgaria.

During challenging economic times, VINI and several other Bulgarian wines distributed by Sonoma-based Bulgarian Master Vintners continue to gain notoriety and market share in America. Sales increased by 35% in 2010 after a solid gains in 2009. Many internationally acclaimed wine producers are looking to Bulgaria as the "next big thing," as Bulgarian wines represent extraordinary quality and extremely reasonable pricing.

VINI is crafted in Bulgaria under the guidance of Winemaker Miro Tcholakov, a Bulgarian expatriate who is also the winemaker for California's Trentadue Winery. VINI produces Sauvignon Blanc, Chardonnay, Pinot Noir, Merlot and Cabernet Sauvignon, making up the lion's share of Bulgarian wines sold in America.

"We've been working with VINI for many years, and it's selling better now than ever because it represents great value," comments Doug Canepa, wine manager for Mill Valley Market, one of Northern California's preeminent wine retailers. "Our customers aren't concerned with where a wine came from - they're attracted to the wine in the bottle. VINI delivers great value and excellent quality."

VINI is produced and distributed by Bulgarian Master Vintners, led by Vance T. Petrunoff. They are America's leading importer of Bulgarian wines, distributing in 20 states and through www.BulgarianWine.comhttp://www.BulgarianWine.com/> . VINI wines are stylistically fruity and lighter in body and alcohol - 12.8%, and features a lightweight bottle with modest carbon footprint, with a screw cap. VINI wines are priced at $7.99 per bottle.